Will Frith

About Will Frith and Vietnam's Specialty Coffee Movement

Will Frith is a specialty coffee nerd who focuses on the specialty coffee industry in Vietnam, where he collaborates with coffee farmers and green coffee processors in Dalat, roasters, cafe owners, and third-wave baristas in Saigon (Ho Chi Minh City)

Right now I live in Ho Chi Minh City, Vietnam.

I've been researching and working in the growing specialty coffee industry in Vietnam since 2012.

My mission is to change the way the world sees Vietnamese coffee.

I work with growers, green coffee processors, roasters, cafe owners, and baristas in Dalat and Saigon as a teacher, consultant, and enthusiast.

I always want to talk about specialty coffee in Vietnam.

If you don’t find the answer you’re looking for in my FAQ, go ahead and email me with questions - will at building dot coffee  

Keep in touch on Instagram @electricfrith: