Right now I live in Ho Chi Minh City, Vietnam.

I've been researching and working in the growing specialty coffee industry in Vietnam since 2012.

My mission is to change the way the world sees Vietnamese coffee.

I work with growers, green coffee processors, roasters, cafe owners, and baristas in Dalat and Saigon as a teacher, consultant, and enthusiast.

I always want to talk about specialty coffee in Vietnam.

If you don’t find the answer you’re looking for in my FAQ, go ahead and email me with questions - will at building dot coffee

Keep in touch on Instagram @electricfrith:

Wish I could share more about why I’m in Dalat this week... let’s just say I’m working with some dear friends and trusted partners on the future of our industry.
Meanwhile, you can admire these babies who will be producing yummy coffee in a couple of years

Just gonna set this right here

@minorfigures Oat M*lk making an appearance in Saigon! Yum times. Don’t worry, Oatly baes I still love ya lots